A few successes at the US:NI investment conference yesterday, despite the worrying economic outlook in the United States.

US company CyberSource have announced they will be creating 20 new jobs (rising to 60 in three years) in a new research centre to be based in Northern Ireland. Belfast-based financial services company Wombat, recently purchased by the New York Stock Exchange, will also be creating 77 new jobs. Bombardier Aerospace are investing £70m to underpin 1000 jobs at Belfast engineering firm Shorts, mostly to work on parts of the new CRJ1000 lower-emissions short-haul aircraft (although £10m of that is coming from from Invest NI).

The numbers may be small but I'd hazard a guess that, long-term, 100-150 well paid graduate jobs will prove much more significant than employing 800 battery hens in the north-west (although I suppose anything is better than the Derry Disability Living Allowance).

So, are Invest NI setting their sights too low by opening an office in Mumbai to attract more Indian firms to create call centre jobs here? Or are they just aiming for what's achievable?